Women's History
Geruzez, [Nicolas Eugène] | Leçons de Mythologie
£250.00
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Second edition, volume II only. An unusual educational text on Greek mythology for girls between ten and fourteen by the French literature professor Nicolas Eugène Géruzez (1799-1865) of the Sorbonne, attractively illustrated with six double-page plates of mythological figures. This volume begins with the seventh week of lessons and continues through the 12th, so presumably the first volume covers the first six weeks. Though the title page states that this is the second edition, the publishing history of these mythological texts by Geruzez is confused, with several appearing in WorldCat under slightly different titles during the late 1830s and early 40s, though all are rare on the market.
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...Deuxième Édition. Cours Complet d'Education Pour les Filles. Deuxième Partie. Èducation Moyenne de Dix a Quatorze Ans. Paris: L. Hachette, 1841.
Small folio. 19th-century quarter calf, spine compartments in blind, brown pebble-grain cloth, olive endpapers. Text in French. 6 double-page engraved plates. Joints splitting, some rubbing and marks to the cloth, light spotting to contents. Very good condition.
The American Products Company | Zanol. The Better Way to Buy. Catalog No. 20
£450.00
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A beautiful, 78 page chromolithographic catalogue for the American Products Company’s Zanol line of cosmetics, food products, and home goods, including 16 pages in full colour. A superb example of Art Deco marketing design.
The American Products Company was founded in 1907 by three brothers, Albert, Edgar and Clarence Mihalovitch (Albert later changed his surname to Mills), of Cincinnati, who hoped to capture the growing Midwestern consumer market (see “Cosmetics by the American products Company”, Collecting Vintage Compacts blog, January 2012). This catalogue promotes “Shopping in Your Own Home the Zanol Way”, and explains that “the Zanol plan affords you the opportunity of buying the finest products possible to produce, direct from the maker, delivered right to your home, absolutely fresh, unconditionally guaranteed... The complete Zanol line comprises more than 350 products... all of them made from the choicest ingredients in our sanitary, daylight Pure Food Kitchens and Laboratories, under the direction of skilled chemists, chefs, and dieticians”.
Advertised here are a wide array of consumables, with a focus on powders and syrups that could be shipped easily and would appeal to an emerging middle class who were time and money-conscious. For the kitchen there are food flavourings and colours, and numerous instant mixes for soft drinks, jams and jellies, icing, cakes, pies, and puddings. Among them are Ezemade pumpkin pie filling (”it is now possible to serve delicious pumpkin pie throughout the year”); Flakykrust instant pie crust; Mapelade instant maple syrup (”now you can afford delicious maple syrup whenever you want it”); and even Ezemade ice cream powder (”just add to a quart of milk and freeze”). The broad selection of home goods include medications and hygiene products, house cleaning and repair supplies, hot water bottles, paints, insecticide, and even a set of salt and pepper shakers. Perhaps the most appealing section is the beauty line, comprising soaps and toothpaste (”don’t envy pretty teeth - have them”); face and body powders; a variety of lotions including almond, lemon and witch hazel, cucumber and benzoine, and “dermaline of roses” (”keep the alluring charms of radiant youth”); shampoos, pomade, and hair tonics; cosmetics including powder compacts and tubes of lipstick; and perfumes, primarily their three main lines, La Bara (named after the silent film “vamp” Theda Bara, best known for playing Cleopatra), Fleur d’Orient, and Dream Girl. There are also a number of gift sets packaging perfumes, soaps and cosmetics, including a shaving kit for men, sets for new mothers, and an attractive La Barra manicure kit.
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Edition A. Cincinnati, OH: The American Products Company, May, 1925.
Perfect bound (355 x 280 mm). Original brown wrappers printed in blue and cream, brown cloth backstrip. 78 pages, of which 16 are in full colour and the rest being uncoloured lithographs on single-colour backgrounds. With the original order form loosely inserted. Light rubbing at the extremities, small chips at the ends of the spine. A fresh copy in excellent condition.
War Manpower Commission | Women in the War—We Can't Win Without Them
£1,750.00
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Due to this item's size and shape, extra shipping charges will apply. Please contact us for an estimate.
An original Second World War poster promoting women in the wartime workforce, produced in 1942 by the War Manpower Commission. At the time, “Women in the War” was one of the most widely distributed images of a woman labouring in war production, unlike the “We Can Do It” poster, which was produced only for Westinghouse plants during a few weeks in 1943 and did not become iconic until the 1980s.“Among the many agencies President Roosevelt had created during the war was the War Manpower Commission, formed in April 1942 to oversee war labor issues in the military, industrial, and civilian sectors. And in June 1942, the Office of War Information was formed to manage the flows of news and propaganda about the war to the public. By 1943, when the labor shortage was most acute, the two agencies worked together in concerted campaigns, targeting employers to hire women and women to become ‘production soldiers’” (Yellin, Our Mothers’ War, p. 44). Women labouring in factories, even in the service of the war effort, was controversial, with only 30 percent of husbands giving unqualified support to the idea of their wives performing such jobs. “Despite the tide of public opinion against working wives, War Manpower Commission director Paul McNutt had a strategy for quelling opposition: ‘The money appeal will continue strong,’ he said in 1943, but we’ll concentrate on patriotism’. Sure enough, all across the country, the public was bombarded with spirited print and radio ads, magazine articles, and posters with slogans like ‘Do the Job He Left Behind’ or ‘Women in the War—We Can’t Win Without Them’ depicting noble, pretty but serious, female war workers on the job... The campaigns glamorized war work, always showing that women could maintain their femininity and still be useful” (Yellin, pp. 45-46).
Examples of this important poster are held at numerous institutions, including the Library of Congress, Imperial War Museum, MOMA, and the Pritzker Military Museum. Copies in such beautiful, unused condition are uncommon in commerce.
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Washington D.C.: US Govt. Printing Office, 1942.
Colour poster (28 x 40 in). Professionally mounted, framed and glazed using archival materials. Original creases from folding, else bright and fresh. Excellent condition. Professionally mounted, glazed and framed using archival materials.
[Avon] California Perfume Company | Art Deco chromolithographic perfume & cosmetics catalogue for 1926
£750.00
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An early edition of this sumptuous chromolithographic beauty catalogue originally introduced at the 1915 Panama-Pacific International Exposition by the California Perfume Company. The firm was founded in 1886 by door-to-door book salesman David H. McConnell and would later become Avon. This catalogue includes 31 plates depicting perfumes and air fresheners, soaps, shampoo, skin creams, shaving kits, toothpaste, gift sets, food flavourings and colours, laundry powder, detergent, and household cleaning supplies. Of particular note are the attractive Art Deco packaging designs, a key aspect of the company’s success.
These catalogues were expensive to produce but extremely successful at promoting the company’s products. Between 1915 and 1917 they were bound with screw-back posts so that pages could be added and removed, but after 1924 the use of screw-back posts was discontinued, so that salesmen were required to buy new catalogues. Price lists were originally issued separately, but this was discontinued in 1919, and this catalogue includes product details and prices interleaved on a lighter paper stock.
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New York: California Perfume Company, [1926].
Oblong folio. Original limp black cloth with fold-over lower cover, bound with metal rivets, title and floral design to upper cover gilt. Chromolithographic title and 31 plates depicting beauty products, each chromolithographic leaf with a numbered cloth thumb-tab, interleaved with informational pages on lighter paper stock. With a pink order form dated October, 1926 loosely inserted. Cloth a little rubbed with light wear at the extremities, the gilt title significantly oxidised and rubbed, spotting, discolouration and some short splits to the title, some spotting to contents not generally affecting the illustrations, lacking the final cloth thumb-tab. Very good condition.
[Avon] California Perfume Company | Art Deco chromolithographic perfume & cosmetics catalogue for 1929
£750.00
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An early edition of this sumptuous chromolithographic beauty catalogue originally introduced at the 1915 Panama-Pacific International Exposition by the California Perfume Company. The firm was founded in 1886 by door-to-door book salesman David H. McConnell and would later become Avon. This catalogue includes 35 plates depicting perfumes and air fresheners, soaps, shampoo, skin creams, shaving kits, toothpaste, gift sets, food flavourings and colours, laundry powder, detergent, and household cleaning supplies. Of particular note are the attractive Art Deco packaging designs, a key aspect of the company’s success. There are a number of items from the Avon line, which by 1930 had become the dominant products.
These catalogues were expensive to produce but extremely successful at promoting the company’s products. Between 1915 and 1917 they were bound with screw-back posts so that pages could be added and removed, but after 1924 the use of screw-back posts was discontinued, so that salesmen were required to buy new catalogues. Price lists were originally issued separately, but this was discontinued in 1919, and this catalogue includes product details and prices interleaved on a lighter paper stock.
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New York: California Perfume Company, [1929].
Oblong folio. Original limp black cloth with fold-over lower cover, bound with metal rivets, title and floral design to upper cover gilt. Chromolithographic title and 35 plates depicting beauty products, all save the last two with with a numbered cloth thumb-tab, interleaved with informational pages on lighter paper stock. With a pink slip on the amount that a sales associate can expect to make loosely inserted. Significant vertical crease affecting the entire catalogue, a little toning of the non-illustrated pages, chromolithographs fresh and clean. A very good copy.
[Embrace the Base] Greenham Common Women's Peace Camp Invite Women to Take Part in an International Action
£1,750.00
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A rare poster advertising Embrace the Base, one of the key mass actions at the Greenham Common Women’s Peace Camp. We have been able to locate only two copies in institutional collections, at the LSE Women’s Library and the Glasgow Women’s Library.
The Greenham Common protest was established in September of 1981 by the Welsh group Women for Life on Earth, who were opposed to the deployment of nuclear tipped cruise missiles at the site. What was initially planned as a single march became a permanent protest camp, one of the most significant and longest lasting women’s protests of the 20th century. In February 1982, for political reasons, the camp was made women only, and the following month they engaged in their first blockade of the base. Embrace the Base was their next major action. Taking place on December 12th & 13th, 1982, it saw 30,000 women from across from across the UK—drawn by chain letter, word of mouth, and posters such as this one—join hands to surround the nine mile perimeter fence. This copy of the poster seems to have been used in Birmingham, and includes instructions for obtaining coach tickets at the “Peace Centre (opp New Street Station)”, as well as local activist contact details, in marker pen.
As well as being an early and rare example of Greenham Common ephemera, this poster is particularly interesting in that is features a spider web, “a frequently reoccurring symbol in Greenham women’s cultural imaginary” because of its mythological and symbolic associations. “The metaphor of ‘building a web’ and being connected to each other in a ‘web-like structure’ populated Greenham women’s speech and writing. Alison Young describes Greenham women’s reclamation of the spider as revolving primarily around the notion of the spider’s web. She writes that the web ‘shows connections between women or between ideas; it can be begun at any point or at any time; each single strand is weak and fragile, yet when interwoven it is strong, beautiful and efficient’ (1990, 38). In line with Young’s reading, Roseneil writes that, ‘the web was a symbol of women's collective power, seemingly fragile, but actually very strong’” (1999, 179, ft39)” (Feigenbaum, Tactics and Technology: Cultural Resistance at the Greenham Women’s Peace Camp, PhD thesis, McGill University, April 2008).
The Greenham Common camp had no hierarchy, and its nature was defined by the thousands of individual women who visited when they could or lived permanently onsite for years. The activists engaged in non-violent resistance by disrupting movement in and out of the gates, cutting down portions of the fence, and trespassing on military property, and they endured frequent police raids, arrests, and evictions. A large number of the protesters were middle aged and older; they considered themselves ordinary mothers and working women, and made a point of the fact were opposed to nuclear weapons for deeply personal reasons. Their gender was crucial to their message: “a woman’s place was not in the home, but at a protest. Women could use their identity as carers and mothers to say, this is about the future safety of our children. We weaponised traditional notions of femininity” (Suzanne Moore, “How the Greenham Common Protest Changed Lives, The Guardian, March 20th, 2017).
“Greenham was powerful. It taught my generation about collective action, about protest as spectacle, a way of life, incredibly hard but sometimes joyous. Still the image of resistance for me is not the famous photograph of a striking miner confronting a policeman at Orgreave, it is the picture of Greenham women dancing in 1982: witchy, unarmed women dancing on a missile silo. This magical, powerful image shows how the peace camp both played on traditional images of the feminine and then subverted them. Greenham created an alternative world of unstoppable women. It changed lives.” (Moore, 2017).
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...to Stop the Siting of Cruise Missiles Anywhere in Europe. December 12th & 13th. Embrace the Base on Sunday. Close the Base on Monday.
[England, [1982].
Mechanically printed poster (420mm x 580mm). Professionally mounted, framed and glazed using archival materials. White text and illustration of a missile caught in a spider’s web superimposed over a grey and red photograph of the mushroom cloud over Nagasaki. Marker pen notes at the bottom of the poster give contact details and instructions for travelling to the camp by bus from Birmingham. Vertical and horizontal creases from folding, a little light rubbing. Very good condition.