Mead Cycle Company | Crusader Bicycles advertising booklet

An attractive, early 20th-century advertising booklet for Crusader Bicycles by the Mead Cycle Company of Chicago. It includes two wonderful chromolithographs, including a double page spread depicting the Advance Model Crusader de Luxe for $19.85 and the Crusader Coaster-Brake Special for $17.80. The upper cover advertises their policies, including free shipping, a free 30 day trial, and five year guarantee, and there are also ads for a variety of accessories. “What more do you want in a wheel? What greater assurance could you ask in buying a bicycle? We are putting our priceless reputation behind these two latest Crusader Models and behind the unqualified statement that when you buy one you are making the best bicycle selection and the wisest bicycle investment that anyone could possibly make”. Mead was one of Chicago’s first bicycle manufacturers, beginning operations in 1889 and selling nationally through mail order catalogues such as this one.